I build internal tools and AI-enabled systems that make teams move faster.
Sales Ops by title — Systems Builder by craft. I prototype, automate, and scale solutions that remove friction across marketing, sales, design, and ops.
Sales Ops by title — Systems Builder by craft. I prototype, automate, and scale solutions that remove friction across marketing, sales, design, and ops.
Replaced chaotic Dropbox searches with a semantic, vibe-based search experience for 100k+ design assets.
Stack: Next.js/React · TypeScript · FastAPI · Vertex AI · Pinecone · AWS
Impact of AI-powered search infrastructure on team productivity — embedding models, vector databases, and scalable systems that eliminate asset discovery friction
Validated → scaled → became daily workflow
Saves ~160 hours per month by automating email classification and routing assignment for sales and account teams.
Stack: n8n · OpenAI · Front API · JavaScript
Built a mini Snowflake-style data warehouse and ETL pipeline in n8n that extracts BANT fields and product interests from Front emails, structures them for analysis, and enables teammates to query insights through an AI agent.
Stack: Front · n8n · OpenAI · JavaScript · Data Tables
Configured a data-driven HubSpot scoring system using firmographic, demographic, and intent signals to refine ICP targeting and boost conversion by 25%.
Stack: HubSpot · Data Analysis · Process Design
Generate embeddable AI share buttons for ChatGPT, Perplexity, and Google AI with custom prompts.
Stack: Next.js 16 · TypeScript · Tailwind CSS · React 19 · Vercel
Visit SiteA marketing website for a customer simulation platform that tests campaigns with AI-powered digital twins of customers, delivering 90% accurate purchase intent and feedback in minutes using peer-reviewed methodology.
Stack: Next.js · TypeScript · Tailwind CSS · Framer Motion · React 19 · Vercel
A privacy-focused time tracking app that stores all data locally in the browser using IndexedDB, with no server dependencies, offline functionality, and CSV export capabilities.
Stack: Next.js · TypeScript · Tailwind CSS · Dexie.js · IndexedDB · Vercel
I bridge the gap between operations and engineering.
Every company has craft. AI scales it. The future belongs to organizations where employees capture their expertise and distribute it across the company. Teams that marry craft and code will define the next frontier.
I'm most energized when I can talk to a teammate, spot a friction point, and ship something that fixes it.
By title, I'm a Sales Operations Manager — but I've been building tech for over a decade. I graduated from the University of Texas at Austin with a degree in Economics & Business, completed UT's full-stack web development bootcamp, and spent 13 years in startups across multiple industries — shipping products like a top-grossing #13 U.S. Health & Fitness app.
Today, I'm focused on building tools that multiply people — internal search systems, triage assistants, and micro-apps that remove bottlenecks.
I use AI pair-programming, rapid prototyping, and modern cloud tooling to turn ideas into working systems fast. Whether I'm using Python or TypeScript, building in AWS or GCP, I rely on agents, observability, and iteration over perfection.
This iterative approach ensures I build tools that actually solve real problems and deliver measurable value.
My goal: build leverage — tools that make 10 people 10× faster.
How I think about building internal tools
| Step | What I Do | Mindset |
|---|---|---|
|
1️⃣
Discover
|
Talk with teams, identify friction | Empathy > assumptions |
|
2️⃣
Prototype
|
Build minimal version in a few days | Ship → feedback → iterate |
|
3️⃣
Validate
|
Track usage, adoption, ROI | Outcomes over output |
|
4️⃣
Scale or Kill
|
Double-down or move on | Learn fast, waste little |
The tools that make me 10× faster. My curated stack for AI-enhanced development, rapid prototyping, and intelligent automation.
My main development environment with AI integration built-in. Enables real-time code suggestions, refactoring, and intelligent debugging.
Catches real bugs and security issues in pull requests that traditional linters miss. AI-powered code analysis that learns from your codebase.
Serverless vector database for semantic search and AI-powered features. Powers intelligent search across documents and data.
High-quality embeddings for semantic understanding. The foundation that makes AI-powered search and classification possible.
"The best AI tools are the ones that fade into the background — you focus on building, they handle the complexity."
Stories and frameworks from building tools, services, and products
How I transformed a chaotic Dropbox archive into an AI powered search system that understands concepts instead of filenames.
How "vibe coding," AI, and a new generation of builders are redefining how work scales inside organizations. Strategic insights on the future of operational leverage.
How we turned one-off projects into scalable, recurring value. Learn the framework, challenges, and results from building Trujay's HubSpot Admin Program.
A practical framework with real results from the HubSpot Admin Program. Learn how to map touchpoints, standardize delivery, automate processes, and measure outcomes.
The challenges faced — and overcome — while building my first startup. From Flexter to Toned (#13 top-grossing Health & Fitness app), learn how we went from zero experience to 300k+ downloads and $300k+ in sales.
Coming soon...
Coming soon...
